Moz CEO Sarah Bird fights for more women leaders in tech

sarah bird - moz
Sarah Bird of Moz. Credit: Ruth Yaroslaski

Sarah Bird is one of the relatively few female leaders in the local tech industry, serving as CEO of Moz, a Seattle-based outfit that helps businesses build up their online presence. And the company’s gender equity doesn’t stop at the top: while, on average only 29 percent of employees at American tech firms identify as female, a whole 40 percent of “Mozzers” are women.

That seems laudable. But Bird sees it differently. “Our gender diversity numbers are still terrible,” she wrote in the 2015 company report.

Bird has emerged as one of the state’s top advocates for achieving a greater gender balance in tech – within her company, at the state legislature in Olympia, and even at the White House. In her eyes, it is an ethical imperative.


Published by waworkfam

The Washington Work and Family Coalition includes representatives of seniors, women, labor, health professionals, children’s advocates, faith communities, low income workers, employers, non-profits and other organizations. We’re working together to make it easier for parents to raise healthy children and care for aging parents; for workers to care for themselves or their partners in the event of a serious illness; and for businesses to offer modern workplace standards that improve productivity and worker health.

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